How To Do A Facebook Live

Marketing is everything and visibility is critical to today’s marketer. Therefore, a key marketing element in our marketing toolbox is visibility and nothing gives you more visibility that video. Here is a simple step by step way to do your Facebook Lives.  Don’t be nervous, it really is very simple once your understand how it works.  So watch this video and follow these simple steps. I hope this video was beneficial to you and that YOU will start doing your LIVE video’s on Facebook. If you would like some strategies for getting more visibility I invite you to take advantage
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Issues, Stress, and Overwhelm…Oh My!

This was initially posted as a Guest Blog post at Anikasheartandcrafts.com There is a saying I like: “Some days peanuts and some days shells.” Which day are you having? To top it off, it seems when you look on Facebook all you see is Happy, Happy, Happy posts. So am I the only person that has a “shell” of a day sometimes? 🙂 I don’t know about you, but I’d like to see some posts about the real struggles they are having along the way and more importantly….how they overcame them. I struggle and I don’t know of anyone who
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All That Glitters Is Not Gold

Are you tired of seeing all the posts that glitter like gold? We’ve all heard the saying “All that glitters is not gold”. But if you’re looking on Facebook, well over the majority of the posts on Facebook make you begin to wonder….because it all sure does seem like everything is bright and glittering like gold with no bumps in sight. Post after post, you see the person posting how you can make 6 figures in this length of time… or make thousands and thousands in another short amount of time. They tell their story and everything looks really good! Some
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Do You Know the Difference Between Marketing and Advertising

Marketing and advertising confuses a lot of people. Even though some of their elements are the same, they are really very different. For growing your business you need to know the difference between the two. Marketing doesn’t necessarily have to include advertising, but advertising has to include marketing! Marketing is made up of several different elements, one of which is advertising. Let’s think of Marketing as a pie cut into different pieces that may include market research, public relations, (social) media planning, pricing, sales strategies, support, etc and advertising. All of these elements make up the whole pie, but each piece
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Coaches, Are You Running Into This Problem?

I have seen this so much recently: Coaches running into clients that don’t want to do the work needed to get the results the client states they want. The coaches will find out the clients objective/results, then begin giving the steps needed to get that results and only to have the clients say…”No..I’m not doing this”. “No I’m not doing that”. “I don’t want to do this or that”. But….I want to get that results. Or “Can’t you do that for me”? I want to you imagine you are the coach for an NFL football team or the coach of
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Marketing Messages Turning No Into Yes

“No” is only a two letter word, but carries a huge meaning and impact.  “Yes” is only one letter longer but it too carries a huge meaning and impact. As a business owner, to stay in business, you must have clients, customers, and/or patients and they have to say “Yes” at some point to become a client, customer, and/or patient. One of the hardest areas of business can be having the “closing sale” conversation and turning a No into a Yes. This is where your marketing messages become so important. Because if your messages on your website, in your presentation,
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