Love Your Business

  February is known for Valentine’s Day and as the month of love. As we close out this month, I wanted to talk about love for a minute….love for your business. Because without love, we are only going through the motions and that’s no way to build or treat a business. In her book Plan It, Do It, Love It, Sherry B. Jordan mentions several ways you can love your business. I’ll mention a few of her ways and then I’ll expand on them. How to Love Your Business: Be Clear About What You Want From Your Business: • Take
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New Year and Back to Business: Setting S.M.A.R.T. Goals

We all want to be successful. That means we need to set goals because without goals there is no focus or direction. As we meet those goals we can check off the steps for seeing our progress and know when we are on or off track. A surefire way to NOT succeed is to set very vague goals. Example: I want to lose weight. When we don’t have the steps needed to know we are on the way or we reach the goal, and we don’t have a plan….all we have is a wish: I want to lose weight. There
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New Year and Back To Business: Adding Friends and Likes

On Social Media today viewers expect a two-way conversation and engaging content, not to be marketed or sold to. Sites like Facebook and Twitter, even Instagram are seen as places to share content and interact with friends, families and even interact with your brands. Not approaching social media the right way could distance your prospects and audience which in turn could cause them to unfollow you or even unlike your page. Even though Facebook has changed tremendously over the years, it’s still the largest of the social platforms, with over 2 BILLION active users on Facebook every month! When it
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New Year and Back to Business: Clean Up and Update Your Website

We’re talking about getting back in the swing of business for the New Year and today we’re going to talk about your Website. Your website is critical because in many ways it’s the viewer’s first contact or impression they have of you, your business, and your services. Have you taken a look….a good look…at your website lately? What is it saying about you? First and foremost…is it up to date? Does it really reflect what you do, who you’re trying to reach, and how you can solve the issues and challenges they are having? It’s so easy to put up
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New Year and Back To Business: Get Back In Touch

Often during the holiday season we “gear down” in our business or we’re not as productive as we are the rest of the year. So after the holidays and starting a New Year in January, what can we do to gear up for the New Year? There are 5 specific areas we can work on for getting us back on track and in the working mode. I’ll be covering these areas each week during January so we can get back on track. The first thing you can do is: Get back in touch. It’s so easy to lose contact as
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What I Know -VS- What I THINK Other People Know

Our mindset is a powerful thing. It can guide us in the right direction OR it can take us in the wrong direction. As a solo entrepreneur or small business owner, one of the mindset issues we often we tell ourselves is:  “I don’t know enough”. I even have this run through my mind from time to time. When in fact you know so much more than you realize or give yourself credit for. This comes right along with the quote “You can’t see the forest for the trees”. We are too close to ourselves (we are the trees) to
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