It’s Time To Set Some Goals. Are You Ready?

September is a busy time! End of summer, last vacations, back to school shopping, and back to school. For a short time, our normal schedules are put on the back burner. Then when things began to return to normal, it’s time to get back “into the groove”. This time of year is the perfect time for goal setting. The fall is coming, the air is crisp, colors are magnificant, and inspiration is everywhere! During this three month time period before the beginning of a new year, it’s time to look at what you want to accomplish in the next year
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Consistency…Is Everyone On The Same Page?

Ever needed information, asked several different people, and received several different answers? Even more confusing, how about asking several different people who work in the same office and still receive several different answers? This happened to me in a practice I was with. It concerned bleaching or whitening the teeth. The patient had received instructions from the assistant as she was being dismissed in the back. As the patient was checking out, she asked the front desk to explain it to her again and received a different set of instructions. Confused by the information, when the patient got home, she
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E-Mail Marketing: Your Practice’s Golden Opportunity!

The electronic (e) age is here and along with it comes the most cost effective marketing tool to communicate with your patients and clients…e-mail and e-mail marketing! Keeping your name in front of your patients and clients on a regular basis strengthens your existing relationships and establishes credibility and trust –two of the main ingredients needed to attract and retain quality patients and clients. Choose an autoresponder program like Aweber (what I use) , iContact, Constant Contact , or mailchimp.com .  These programs are double opt in, meaning they must confirm they subscribed to the email/newsletter  before they can start receiving it.  If you
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Happy New Year – 2007

It’s hard to believe another year has come and gone. So many things you wanted to accomplish but didn’t, and the many things you were able to accomplish. This year was special for our family and an exciting time. Our youngest daughter had bought and moved into her very first townhome in January 2006. When she knew it was hers, she stated she would be hosting Christmas 2006 in her new home! What an exciting time it was. How she decorated, prepared the meal and entertained us all. To see her grow into an independent woman this year has been
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Veterans Day 2006

Thank you, Veterans, Thank you!!! Many years ago and even today our troops fought, gave lives and gave limbs to give us the wonderful freedoms we have today. They endured and are enduring situations and circumstances we can’t even imagine, yet still they honor their country and honor us by serving and protecting. I wholeheartedly support our troops and what they are doing. Yes, I would rather there not be the need for them to be on foreign soil or certainly not in harm’s way, but the need is there and because of their unselfish acts, we are free in
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Follow Up Contacts – Commerical Freelance Writing

Follow up contacts are by far much easier to initiate than cold calling due to the fact the people you are contacting already know or have heard about you from the initial contacts made. This means: 1) You aren’t having to spend as much time to initiate the contact 2) You already are known by the business/person you are contacting 3) Your name is in front of them again if they need you 4) Each contact is another step in building and strengthening your relationship with the person you are reaching Make sure when you are making either initial or
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