Business Building Advice

I hear it and see it asked many times: “If you could share one piece of advice for those just starting or building their business, what would it be?” And I love sharing this piece. It has saved me many times over in my journey, both personal and in business.

Let me give you some background:

Way back when I was still a bit new to the world of dentistry, I saw an advertisement for a Dental Assistant. At that time I’d been an assistant for about 5 years.

We had just moved to a new town and I needed to find a job, so seeing this advertisement in the paper was great! Especially since it was a small town and I was thinking how many people in this small town have dental experience? So I applied.

As it turns out, the dentist himself was just out of school and was actually building the building he would be practicing in and was almost ready to open.

I was so excited when I found I had gotten the job!! As it turns out though, he asked with my experience if I would consider managing the practice working in the front office instead of being the Dental Assistant. This started my 30 year dental office manager journey!

As we talked about how he wanted to run his practice and what his policies and procedures would be, I asked him as a new dentist just starting out, would he be working nights and weekends?

This is when he gave me the best piece of advice I’ve ever received. He said “Neither”. I was surprised and looked at him and asked “Neither?” and he said “That’s correct, because If I don’t start it, I won’t have to stop it!”

I thought WOW!! I thought about that and realized there was so much truth to that statement: If you don’t start something you don’t have to stop it!

How many times in your business have you started doing things and later wished you hadn’t started that because now you want to stop it…and it would involve too much change?

Examples could be:
• You are working even on the weekends and wish it was only 5 days
• Maybe it has to do with how many hours you work, being available whenever someone contacts you…and you wish you had created regular hours
• Maybe it has to do with taking on clients that aren’t ideal and they are difficult to work with
• What about possibly letting the client dictate how they are going to pay you rather than pay according to terms previously set

It could be any number of things…these are just a few that came to mind. As you think about it, whatever it is that you’ve allowed to start has now become a problem as far as stopping it goes.

So back to my original piece of advice: Whenever you are presented with doing something and you think….I don’t want to do this. Then remember: If you don’t start it… you won’t have to stop it!!

If you are having trouble with some things you’ve allowed that you want to stop but are not sure how to go about it….I invite you to a Discovery Session Call and let’s see what solution we can come up with. Just click the link and follow the prompts! It’s really simple.

About Livvie Matthews

Hi, I’m Livvie Matthews, an online marketing business coach and solutions provider who loves teaching and supporting passion driven, motivated, coaches, consultants, and other small service business professionals 50 and over in the next chapter of their lives, how to create marketing messages for helping their ideal clients recognize themselves and then pre-qualify themselves for taking the next step – working with you. This makes the closing conversations much simpler.

I invite you to schedule a complimentary Visibility Discovery Call to help move YOU forward. Schedule your Free Session today!

When I’m not online, you can find me spending time with my husband. We’re empty nesters, live in Charlotte, NC and have 3 grown daughters, 2 son-in-laws, 2 grand cats and 3 grand dogs.


  1. Carla J Gardiner

    Such sage advice from a new business owner. I just experienced this in my own auto transport business. Somehow I got away from collecting my fee upfront and sticking to the terms and conditions set forth and signed by the client. As a result, I didn’t get paid many times and had no recourse to collect. I sure wish I hadn’t started that habit and had no one to blame but myself. This past week I put a halt to it and used the tools I had put in place to protect my income due me.

    • It’s amazing how a decision can seem so right to do something but can turn out to be so wrong once put into place. One thing that helped me so much too, was listening to my gut instints. If I knew I was going to regret doing whatever or I said to myself I don’t want to do this…then my answer was “No” or I would not start it. If “I don’t start it….I won’t have to stop it” has helped me many times! Keep using those tools, Carla!

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